THE SME CONFERENCE 2024
BUILDING AN EVER GREEN BUSINESS IN ANNO DOMINI
In-Person | Afri Hotel | 02 November 2024 | 9:00 AM - 3:00 PM
Abuja FCT
Day
1
Stage
1
Theme
1
Hours of Networking
6
+
Sessions
5
+
Speakers
5
+
Attendees
100
+
Why Attend
The SME Conference Abuja, our flagship event, is set to make its mark in Abuja, Nigeria in November 2024. Featuring a fresh line-up of speakers representing diverse organisations and markets across Africa, our agenda is thoughtfully crafted with a dynamic mix of lectures, panels, keynotes, fireside chats, and more.
We have curated an immersive experience to delve into the latest trends in business, catering to both B2C and B2B verticals. Our thematic tracks encompass customer experience, data analysis, analytics & insights, sales enablement, financial planning and demand generation.
Join us for insightful teachings and networking opportunities alongside the likes of CEOs, Founders, Directors, Heads of Businesses and more.
Our Speakers
Our speakers below. If you would like to join the next edition let us know! Please contact us at gatewoodconsults@gmail.com for details
Topics
Experience fresh voices and an updated agenda every year! Explore what’s in store for the 2024 edition below.
2 Days, 3 Stages, 5 Themes
In this 2 days flagship summit, we are hosting 3 stages & 5 tracks in total:
– Day 1 Plenary Room
– Day 2 B2C Stage
– Day 2 B2B Stage
Themes:
– MarTech Trends (Day 1)
– Customer Experience AND Data Analytics & Insights (Day 2 – B2C)
– Sales Enablement AND Demand Generation (Day
2 – B2B)
Day 1 - Plenary Room
MarTech Trends
– Global vs. Regional MarTech Strategies
– AI in Marketing
– MarTech Adoption Hurdle
– Future of Work
– Ad Privacy
– Digital Transformation
– Digital Content Creation
– Performance Marketing & ROI
Day 2 - B2C Stage
Customer Experience
– Omnichannel Personalisation
– E-Commerce
– Revenue Generation & Customer Loyalty
– Digital Customer Experience
Data, Analytics & Insights
– First-Party Data
– Customer Data Platform (CDP)
– Data-Driven Insights & ROI
– Predictive Analytics
Day 2 - B2B Stage
Sales Enablement
– Revenue Enablement
– Internal Synergy
– Sales Content Optimisation
– Data-Driven Sales Excellence
Demand Generation
– B2B Marketing Metrics
– CRM
– Precision Demand Marketing
– Brand Strategy
Previous Sponsors
Management Level Attendees
0
%
Regional & Intl. Brands
0
+
Interactive Roundtable Discussions
0